Ask your buds to take a book or two with your note pasted inside the front cover. Ours says:
By chance, you have happened on my “message in a bottle.”
It has made its way into your hands all the way from my home in Rockville, Maryland, a quiet town outside of Washington, D.C.
My message is simple. I have written a story called Bella, about a widow’s quest to learn the truth about her husband’s mysterious death, and her affair with a reporter she lures into the investigation.
There is a short, engaging video that tells more. Please watch it at: http://www.getbella.com
Though we are an ocean apart, you can send me a message too. Use: email@example.com
I very much appreciate your interest and feedback. If you like Bella, please tell your friends and help us spread the word.
After the photo, your friends should leave the book in some well-trafficked area, say a hotel lobby or busy cafe. This idea has produced interesting photos from Greece, Italy, France, Switzerland, and now Peru. Bella, launched in late 2010, recently turned up in Machu Picchu, launched in 1450 at the height of the Inca Empire. Many thanks to Noreen Raja for this outstanding photo.