All authors know, or should know, that there are several fine lines to walk when it comes to writing for art’s sake and writing to make a living. The reward should come in finding and telling a compelling story, not in sales and awards.
Yet the self-satisfaction found in composing a beautiful sentence does not pay for groceries, and the lights will soon go out on any author pleased with his prose but who, alas, hasn’t sold any books.
Twain’s advice was, “Write without pay until someone offers to pay.
Technology has made it simple for anyone to publish, so everyone does. That’s great, a more democratic way for average readers to decide what’s worth reading. But of course it requires reaching average readers.
Without a big PR budget, you need to leverage every opportunity that comes your way. You have to find readers where they hang out, on Goodreads, for instance, and Pinterest, where most users are women who like to read as well as pin.
I’ve tried to earn some notoriety by creating a website that includes video trailers, illustrated excerpts, a fan map, and this blog, through which I am pleased to announce two pieces of news:
1 – Bella, my first novel was just awarded the Readers Favorite 2012 Gold Medal for Dramatic Fiction.
2 – Bootlicker, my new novel, is now available. One of the first reviewers called it, “a heart-wrenching story, a victorious story, one you must read.”
There, time now to get back to writing.
As always, I welcome your comments.