Make this the year you nail it
Say goodbye to 2013 and get ready to reboot. Just one question: Will you be ready when new opportunities present themselves in 2014? Some suggested New Year’s Resolutions for my fellow writers:
1 – Update your website and social media properties. Maybe you’ve won an award or changed jobs. Maybe that idea you had for a Tumblr site didn’t work out and you haven’t updated it in months. Do some housecleaning. You can’t expect visitors to be engaged if you’re not even paying attention.
2 – Make your bio a story worth reading. The only people who want to read resumes are prospective employers. Readers like stories. You’ve got one, plus the ability to tell it in an imaginative way. Creativity shouldn’t end when you finish writing your novel.
3 – Commit to more personal appearances. Efficient as social media is, a handshake trumps a cyber-shake. Get out there and meet real readers. Look them in the eye. Tell them face-to-face why you’re so passionate. That doesn’t mean neglect your social media arsenal; it means find a balance between being social online and being social in person.
4 – Become a more engaging speaker. If you write like Steinbeck and speak like an insurance salesman, there’s work to do. Three quick tips: First, practice aloud, preferably in front of real people, or at least a mirror. Second, understand your crowd before you walk on stage. (What do they care about? How much do they know about your subject?) Third, anticipate likely questions, practice your answers, and try to weave in some relatable stories.
5 – Improve your pitch. No one has much time, what with the demands of the job, the house, the kids and the car. If someone gives you five minutes to explain your story, make sure to nail it. And (I can’t say this enough) be enthusiastic every time you make your pitch. Excitement is contagious. If you don’t have any, you can’t infect anyone else.
6 – Distance yourself from the reviews. Some, hopefully most, will be great, but some will be lousy. Live with it. There’s no way to please everyone, and remember you never wanted that when you first started out. Otherwise you would have begun by conducting a focus group instead of a prologue. And for heaven’s sake, don’t get in an online argument with someone who pans your book.
7 – Keep writing (and reading). There’s no finish line for writers. When you finish a short story, a novel or any piece of writing, take a break, but after a time, begin something else. Sometimes the work is great; other times it’s slow and painful. The only constant is that to continue improving, you have to keep writing. And reading. Reading helps, especially when the stuff you read makes you think.
8 – Pay it forward. Wherever you are as a writer, there are plenty in front and plenty behind. Tip your hat to the ones ahead and help the ones behind whenever and however you can. It pays healthy dividends.
Good luck, all, and please share the resolutions you’ve made for 2014.
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